Hello, I’m Wendy!

I’m a boy mom first, and yes, that’s an official part of my bio. My oldest son was the reason I launched my first business back in 2005, the day after he was born.

If you want the professional version:

“Wendy is a seasoned growth expert, speaker, and serial solopreneur. Over the past 20 years she’s worked with businesses and brands to scale past 6, 7 and 8+ figures, both online and offline.”

MY MISSION IS SIMPLE:

Help people & brands leverage their undeniable value.

Years of strategic planning and execution led me to develop The Advantage Code™ - a comprehensive solution that helps businesses, brands, and individuals stand out, win others over, and achieve their biggest goals.

Better yet - it’s designed to deliver results significantly faster than traditional agency, coaching, or consulting approaches.

What you won’t find:

  • Stale strategies or abstract theories

  • Tired tactics that aren’t effective

  • Burnout-inducing approaches

Instead, I focus on clear, bold, and aligned actions that accelerate your results.

HOW IT ALL STARTED

My Agency Years

Brand Strategy & Marketing Execution

2005-2017

My first business was a remote-before-remote-was-cool brand and marketing agency called Pixel Perfect. Eventually, it became RAVEL Creative.

In 2005, the internet was still in its early days:

  • Social media consisted of Myspace.

  • WordPress hadn’t yet taken over the market.

  • One-person shops were popping up, offering a major advantage over traditional agencies that hadn’t yet embraced web development…

The ad agency I’d worked for in Las Vegas only had 1 web developer on staff.

The gap provided a huge opportunity for those willing to learn web development, and add it to our suite of offers… which is what I did.

My overall objective was clear:

Deliver solutions that would grow brand loyalty and add long-term value.

I offered and delivered brand and marketing strategy, web development, copywriting, brand design, email marketing, printed collateral, and more.

At the time, I lived in Las Vegas, which took the 2nd hardest hit in the nation during the recession of 2008-09. However, I grew to capacity…

While half-built high-rise buildings were abandoned, people were looking to pivot and innovate quickly.

I learned a lot about business strategy in the face of economic recession, high competition, and overly saturated markets…

Over time, I started coaching clients in leadership, productivity, selling, and mindset, eventually partnering with other agencies for execution, and focusing on high-level business strategy.

In 2017, I trained as a Gallup CliftonStrengths coach, and shifted to a hybrid coaching / consulting model.

Today I help leaders and entrepreneurs create the solid foundation necessary for long-term success and business-life satisfaction.

Outside of business

Family comes first for me.

You can find me hanging out with them, sharing a dinner with my oldest (now in college, and close by!) - or cheering on the Colorado Avalanche.

Most of my life has been spent in the desert, between Arizona and Nevada. I’m a true desert rat at heart.

On another note, I’m a lifelong ballet dancer, and have a passion for mid-century and vintage design.

Wherever I am, coffee is. ☕

Think we might work well together?

Drop me a line and we’ll find out!